The Handmaids Tale
On April 26th, 2017, Hulu premiered their new Original Series - a modern retelling of Margaret Atwood’s The Handmaid’s Tale. It’s a frightening, dystopian story of a world where, under the guise of traditional values, the basic human rights of women, LGBTQ, minority faiths and other groups are eradicated by a newly formed theocratic dictatorship.
As part of the social promotion for this show, Hulu is working with a variety of artists from the worlds of fashion, film and art to create original works inspired by the show.
Agency: Tumblr Creatrs, Producer: Jess Frank, Client: Hulu, The Handmaids Tale